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FOR APOE4 CARRIERS

BEAT THE ODDS.DEFEAT ALZHEIMER'S.

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The app and community built by an APOE4/4 carrier, for APOE4 carriers.

Dr. Kevin Tran
Founded by Dr. Kevin Tran, Doctor of Pharmacy — APOE 4/4

Takes 7 minutes · 89% of members see results · 60-day guarantee

27 APOE4-Optimized Biomarkers
Not generic ranges — targets for YOUR genetics
16 improved
ApoBAPOE4 Target: <70
64from 95Optimal
Omega-3 IndexAPOE4 Target: >8%
8.4%from 4.1%Neuroprotective
pTau-217APOE4 Target: <2.0
1.2from 2.8Improving
Upload a PDF → AI extracts results → See APOE4-optimized ranges

Featured In

MEMBER STORIES: REAL RESULTS.

Phoenix members aren't just managing their APOE4 risk—they're transforming their health trajectories.

“I don’t think I would have made it to 72 with my cognition intact if I hadn’t found out and kept up with what’s best for my genes.”
Donna Dorans
Donna Dorans
APOE4/4 · 72 · 10 years since diagnosis
Watch Donna’s story →

Swipe to see more

The Phoenix Framework

Four systems working together to help you optimize faster, validate what works, and access tomorrow's treatments today

3.2xmore consistent with pods

Join 520 members in a private forum with dedicated spaces for interventions, research, tracking, mental health, and real-world meetups.

Learn more

HOW IT WORKS

Step 1

ASSESS

Take the 3-minute quiz to map your risk profile and priorities.

Step 2

PLAN

Get your APOE4-specific protocol with biomarker targets.

Step 3

TRACK

Track 27 biomarkers over time. 89% of members improve within 6 months.

WHAT YOU'LL TRACK

Not generic "normal" ranges — targets calibrated for APOE4 carriers, backed by peer-reviewed research and validated across 520+ members.

Same Genes. Different Destinies.

You know this story. Because it might be yours.

Two women. Same genetic verdict: APOE4/4.

Both watched their mothers slowly disappear. First the car keys. Then the grandchildren's names. Then their own daughters' faces.

Both swore the same thing: "I will not let that happen to me."

Both were terrified. Both started fighting back.

Late-night research. Every supplement list. Every conflicting study. Diets overhauled. Exercise routines started. Doctors consulted.

Same answer. Every time.
They consulted multiple doctors and received the same answer:

"Come back when you have symptoms."

Both women were in their early 50s. Careers they loved. Families who needed them. Everything to lose.

Both tried equally hard.

Twenty Years Later

Two kitchen tables. Two families gathered.

Two completely different futures.

Diane's Kitchen:

Her daughter is on the phone with a memory care facility.
Her granddaughter keeps asking why Nana doesn't recognize her.
Her husband is sitting alone in the hallway, staring at the wall.

Diane doesn't remember any of them.

She tried so hard. She really did. But somewhere along the way, despite everything...

She became her mother.

Victoria's Kitchen:

Her daughter is pulling up photos of hiking trails in Patagonia.
Her granddaughter is laughing — Nana wants to learn to surf at 73?
Her husband is booking the flights.

Victoria's mind is sharp. Her memory is intact. Her future is wide open.

She refused to become her mother. And she didn't.

Don't become Diane. Start measuring today.

Stop Guessing — Start Measuring

Here's what haunts everyone who hears this story:

They had the same genes.
They had the same fear.
They tried just as hard.

So what happened?

Why did Diane's supplements and exercise and diet changes... fail?
Why did Victoria's work?

What did Victoria know that Diane didn't?

Diane did everything the internet told her to do.

She tried keto. Then Mediterranean. Then a hybrid she invented from three different podcasts.

She spent $347 a month on supplements. Changed brands every few months when a new study came out.

She tracked what she could. But she never knew if any of it was working.

The problem:

She never knew if any of it was working.

Her ApoB was 95. Good for someone with E4/4? She had no idea.

Her VO₂ max was 42. Solid... or concerning? No one could tell her.

That brain fog at 3pm — was it getting worse? Or was she just stressed?

She was guessing. Every single day.

Her family couldn't help.

"You're obsessing over this. You're going to worry yourself into an early grave."

They meant well. But they didn't understand.

They hadn't watched their mother forget their name.

After 5 years of spinning her wheels: her motivation started fading.

After 10 years: she was going through the motions.

After 15 years: she'd stopped trying new things.

After 20 years...

It was too late.

"After 20 years, it was too late."

— But this doesn't have to be your story.

Victoria took a different path.

She joined a small group of APOE4 carriers who were running structured experiments together. Not guessing. Testing.

She measured. She adjusted. She knew.

Month 1: Fish oil protocol → ApoB dropped from 115 to 98. It worked.

Month 3: Zone 2 cardio → VO₂ max climbed from 39 to 45. It worked.

Month 6: Sleep optimization → HRV improved 23%. It worked.

When her ApoB plateaued at 75, her group troubleshot it together.

Someone suggested berberine with specific timing. Within 8 weeks: 75 to 62.

When motivation dipped, her pod kept her accountable.

They checked in daily — 90 seconds each. Celebrated wins. Pushed through plateaus together.

Every intervention was tested. Every result was measured. Every adjustment was deliberate.

That changed everything.

Today, Victoria is 73.

Her doctor runs cognitive tests every year. Every year: No decline.

Her biomarkers? Better than most 50-year-olds.

Her community? Close friends she never expected — met through accountability pods.

She's not just avoiding Alzheimer's. She's thriving.

Fewer guesses. More answers.

So what was Victoria's real secret?

It wasn't that she tried harder than Diane. It wasn't better genetics, more money, or more discipline.

Victoria had a system. She had data. She had a community.

Diane tried alone. Guessing. Hoping for the best.

Victoria tried together. Measuring everything. Adjusting deliberately.

When Diane burned out alone, Victoria kept going — because she wasn't alone.

That's the difference between becoming your mother...

...and becoming the woman who rewrites the story your mother couldn't.

DD

"I don't think I would have made it to 72 with my cognition intact if I hadn't found out and kept up with what's best for my genes."

— Donna Dorans, APOE4/4 · 72 · 10 years since diagnosis
Watch Donna’s story →

Which path are you on?

Diane guessed alone for 20 years.

Victoria measured, adjusted, and thrived — with her community behind her.

Choose Victoria's Path, join Phoenix

Takes 5 minutes • 60-day money-back guarantee

You Can't Afford to Guess

THE ONLY TRUTH?

IT DEPENDS

on your

GENESLIFESTYLEENVIRONMENT

even your PREFERENCES matter

AND YET... YOU HAVE TO CHOOSE.

A routine you'll follow every day, for the rest of your life.

Guess wrong, and you don't just lose time.

You lose motivation. And without motivation,

even the best intervention fails.

Biomarker Tracking

Track 150+ biomarkers with APOE4-optimized ranges. See trends over time. Know what's working.

Accountability Pods

AI-matched to your monthly goals. Daily check-ins. 3.2x more consistent than going alone.

Unified Health Hub

All your health data in one place. Wearables, bloodwork, supplements, check-ins — connected and analyzed.

Genetic counselor$300/session
Nutritionist (APOE4-aware)$200/mo
Health coach$150/mo
Blood test interpretation$250/panel
Doing it alone$600+/mo

Phoenix Core — All of the Above

$59/mo

Less than $2/day

UNTIL NOW.

Because every month without tracking is a month of guessing.

Accountability Pods

Get matched with 2-4 carriers who share your goals.

Every month, our AI matches you into a peer accountability pod. Daily 90-second check-ins. Shared experiments. Real support from people who understand.

Next matching: May 1st — 17 days left
Sample Pod Match
92%
Compatibility
JM
Jessica M.
APOE 4/4 · Age 54
DR
David R.
APOE 3/4 · Age 58
Both focused on cardiovascular health
Similar supplement protocols
Compatible time zones
This is an example.Phoenix AI matches your pod based on your monthly goals, health data, and journey stage.

THE NUMBERS ARE CLEAR

APOE4 CARRIERS WHO TAKE ACTION SEE DIFFERENT OUTCOMES

The FINGER trial showed APOE4 carriers had 2.6x greater cognitive benefit from combined interventions than non-carriers.

Without a plan
91%

of APOE4/4 carriers develop amyloid pathology by 65

With Phoenix
46%

lower cognitive impairment risk with active intervention

Sources: Lancet Neurology (FINGER Trial, 2015), JAMA (2018), Nature Reviews Neurology (2020)

Takes 7 minutes. No credit card required.

DON'T WAIT FOR SYMPTOMS. START TODAY.

Every month without tracking is a month of data you can't get back. Join 520+ APOE4 carriers already tracking 27 biomarkers.

Don't wait for May. The best time to start is today.

Next pod matching: May 1st. Join in the next 17 days to be included.
3 minutesNo credit card60-day guarantee

Founded by Dr. Kevin Tran, PharmD — APOE 4/4 carrier

3,000+ hours of APOE4 research|520+ member data points analyzed|11 platform tools built

32% of our members are healthcare professionals

Secure Payment
HIPAA Compliant
520+ Members

“I built Phoenix because I needed it. Now we build it together.”