- Private APOE4 community
- Monthly themes, events & meetups
- Live Q&As with APOE4 experts
- APOE4 protocols & resource library
- $1,600+/yr in member perks
- Phoenix app for iOS & Android
- Phoenix AI, fine-tuned for APOE4
- AI-validated experiments, what works on you
- Blood analysis, 27 key APOE4 biomarkers
- Monthly pod matching, 2-4 carriers
- Clinical Trials engine, matched to you, daily alerts
- Onboarding with Dr. Kevin Tran
- A working session with Dr. Kevin, every quarter
- The features you want in our app
- Your dedicated APOE4 coach, on demand
- Train your own Phoenix AI with all your health documents
Group buying and one shared AI save you $2,061 a month versus doing this alone.
Phoenix isn't cheaper because the work matters less. It's cheaper because we buy in bulk, build the AI once, and split the cost across the whole community. The same stack, a fraction of the price, and none of the hassle of assembling it yourself.
One $69 membership does the work of $2,130 in separate bills.
What we can actually promise.
Try Phoenix risk-free.
Try Phoenix for 60 days — because 89% of members see measurable improvements in APOE4 biomarkers before then. If you don't, send one email and get every penny back. No questions, no friction, no claw-backs.
Members already did the math.
They've paid $600–700 an hour out of pocket and weighed every supplement dollar. Here's where they landed on $69 a month.
“The functional medicine doctor was $600–700 an hour, his prices kept climbing until I couldn’t afford him. I still spend over $400 a month on supplements. It’s an expensive journey, but you can’t put a price on your cognition.”
Read Donna’s full story →Donna DoransAPOE4/4 · 72 · 10 years since diagnosis
“I’d rather be broke without Alzheimer’s than rich with it.”
Read John’s full story →Dr. John YoderAPOE3/4 · Retired Physician · Missouri
Phoenix isn't for everyone.
We built it for carriers who refuse to “wait and see.” Read the two lists below. If the left one sounds like you, you'll fit right in. If the right one does, save your money, with our blessing.
Phoenix is for you if…
- You carry APOE4 and refuse to just "wait and see"
- You've watched a parent or grandparent decline, and you're determined to write a different story
- You want evidence-based protocols, not blog-post advice
- You're ready to track your biomarkers and validate what actually works
- You want a community that gets it, not another Facebook group
Phoenix is probably not for you if…
- You're looking for a magic pill or a quick fix
- You're not willing to get bloodwork done at least once
- You want medical diagnosis or treatment (we're a prevention community, not a clinic)
32% of our members are healthcare professionals.
Neurologists, nurses, physicians, researchers, who carry APOE4 themselves. Phoenix meets the standard doctors set for their own health.
“You have exceeded expectations on every front. We all appreciate your skill and attitude!”
Melinda B.Registered Nurse · Tennessee
“One thing I really like about Phoenix is how we’re so much looking at the evidence. The community lets me talk through decisions without burning out the people closest to me.”
Read Gertrude’s full story →Dr. Gertrude BehanRetired Physician · Queensland, Australia
The questions before you click.
Ember is our community tier, perfect if you want to connect with fellow APOE4 carriers, join live Q&As with APOE4 experts, and get group discounts on devices and supplements.
- The Phoenix app (iOS & Android) with Phoenix AI tuned to APOE4
- Monthly accountability pod matching
- Blood analysis with APOE4-optimal ranges across 27 key biomarkers
- Clinical Trials engine, every APOE4-relevant study on ClinicalTrials.gov, matched to you and refreshed daily, with one-tap warm intros
- AI-validated experiments that tell you what actually works on you
Inner Circle is our concierge tier. Everything in Core, plus a personal onboarding and a quarterly working session with Dr. Kevin Tran, your own dedicated APOE4 coach on demand, the features you want built into the app, and your own Phoenix AI trained on all your health documents.
Bottom line: Ember to join the community, Core to track and optimize with data, Inner Circle to do it all with Kevin and a coach beside you.
Yes, and you'd be in good company. About 17% of Phoenix members are here for, or alongside, someone they love: a parent, a spouse, a partner.
Maybe you carry APOE4 yourself and you're also caring for a family member. Maybe you don't know your own status yet, but someone close to you was just diagnosed. Maybe you're simply the person in your family who refuses to wait and see.
Phoenix works the same either way. The community, the protocols, the tracking tools, the clinical-trials engine, all of it applies whether you're optimizing your own biology or learning everything you can for someone else's. And because caring for someone with cognitive decline is itself a known risk factor, the work you do here protects you, too.
You're not alone in this. Come as you are.
Yes, absolutely. You can upgrade anytime directly from your account settings, Ember to Core, or Core to Inner Circle.
We prorate your payment, so you only pay the difference for the remaining billing period.
Many members start with Ember to explore the community, then move up to Core when they're ready to track and optimize, and to Inner Circle when they want Kevin and a coach in their corner.
Every Phoenix member gets access to:
- Private community - 603+ APOE4 carriers sharing protocols and supporting each other
- Expert Q&As - Regular sessions with leading neuroscientists, longevity doctors, and APOE4 experts
- Group discounts - Collective buying power on supplements, genetic tests, and devices
- Resource library - Curated research and evidence-based guides
- Weekly newsletter - Latest APOE4 research and community updates
- Full Phoenix app (iOS & Android), bloodwork tracking, wearable sync, daily check-ins, and Phoenix AI insights
- Monthly pod matching for accountability
- Blood analysis with APOE4-optimal ranges across 27 key biomarkers
- Clinical Trials engine, daily-refreshed, matched to you, with one-tap warm intros to sponsors
- AI-validated experiments, Phoenix AI proposes interventions, tracks them from your check-ins, and tells you with honest confidence whether they moved your numbers
- A personal onboarding and a quarterly working session with Dr. Kevin Tran
- A dedicated APOE4 coach, on demand
- The features you want, built into the app
- Your own Phoenix AI, trained on all your health documents
We never take money from pharma, supplement brands, or intervention companies. Zero sponsorships = zero bias.
We don't offer a free trial, but we do offer a 60-day money-back guarantee, because we've seen 89% of members see measurable improvements in APOE4 biomarkers before then.
Try Phoenix for 60 days. If you're not seeing the value,whether it's the community, the tools, or the direction we're heading,we'll refund you in full. No questions asked.
This gives you plenty of time to experience the community, get matched with a pod (Core members), and see real results.
You can cancel anytime from your account settings.
Within your first 60 days, cancelling means a full refund, every penny back, no questions asked.
- You keep access until the end of your current billing period
- No cancellation fees
- Your data stays available if you decide to rejoin
We don't believe in complicated cancellation processes, because if Phoenix isn't working for you, the last thing you need is friction. If you stay, it should be because it's delivering results.
Phoenix AI proposes an experiment tied to one of your goals, for example, magnesium glycinate for 14 days to improve sleep quality. Your daily check-ins automatically feed the data; you don't log anything new.
After the duration ends, Bayesian math compares your baseline to your experiment period, weighing adherence, effect size, and direction match, and returns a confidence score:
- Strong (75%+ confidence), this is helping you
- Suggestive (50–74%), the signal is there but we want more data
- Needs more data (<50%), not enough yet to call it
For biomarker experiments like LDL, HbA1c, or vitamin D, your next set of labs auto-verifies the result. The whole loop is closed, no guesswork, no vibes.
Because most apps lie to you. They claim something is working based on one good week or a placebo bump. Phoenix won't.
The confidence score weighs your starting evidence (a research grade A–D), your adherence to the protocol, the actual size of the effect, and whether your numbers moved in the direction expected.
Sometimes the verdict is *"this is helping you with 82% confidence."* Sometimes it's *"we need another two weeks."* And sometimes it's *"this didn't move your numbers, try something else."*
We'd rather under-promise and let your biology have the final word than tell you something works when it doesn't.
Anything Phoenix can measure: supplements, sleep protocols, exercise routines, dietary changes, stress practices, time-restricted eating, and more.
The outcome metric can be:
- A daily check-in score (sleep quality, mood, energy, focus)
- A blood biomarker (LDL, HbA1c, ApoB, vitamin D, hs-CRP, and dozens more)
- A cognitive game score
Phoenix AI starts by proposing experiments tied to your goals and your data. You approve which ones to run. The AI doesn't run protocols on you, it suggests them, you decide.
Most members join while already taking supplements, exercising, and eating clean.
Here's what changes:
1. You'll know what's working - Quarterly biomarker tracking shows if your interventions are moving the needle
2. You'll know what's right for YOU - APOE4-specific context for your results (Is ApoB 75 good for E4/4? Now you'll know)
3. You'll stop wasting time and money - No more guessing, no more switching protocols every month
4. You'll have backup - When you plateau, your pod troubleshoots it with you
You're not starting from zero. You're upgrading from flying blind to flying with instruments.
Yes, and this is one of the biggest things Core membership unlocks.
Most APOE4 carriers find out about a trial after the cohort is full. Phoenix flips that with the Clinical Trials engine, live in the app today:
1. Every APOE4-relevant trial, filtered to you - We pull every study from ClinicalTrials.gov (the NIH/NLM registry) and check it against your profile each morning, age, genotype, sex, country, and your eligibility profile (cognitive status, medical history, MRI contraindications, prior amyloid status).
2. You'll know if you may qualify in seconds - Each trial card shows a green "Matches your profile" badge with the reasons spelled out, or a "Doesn't match, see why" affordance you can read in two clicks.
3. One-tap interest, warm intros - Express interest in a single click. Our research team handles the introduction so the sponsor sees a real, ready-to-recruit APOE4 carrier instead of a cold application.
4. First-line access to Phoenix partner studies - On top of public trials, you get priority placement on early-access programs we run directly with medtech partners. We're in active discussions with Alzheon and other pharma sponsors for upcoming recruitment.
The bottom line: 603+ APOE4 carriers in one place is real leverage. As we grow, sponsors come to us.
Facebook groups are where you go to share fear. Phoenix is where you go to beat the odds.
Facebook: Someone posts "Should I take fish oil?" and you get 47 opinions, zero data, total confusion.
Phoenix: You track fish oil for 12 weeks, your ApoB drops 18 points, you share the data with your pod, and now you KNOW it works for you.
Facebook: 10,000 members with zero accountability. Scroll, react, forget.
Phoenix: A matched pod of 2-4 people with the same goals. Weekly check-ins. Real accountability = real progress.
We're not a support group. We're a research collective. Every member is both scientist and subject.
Phoenix is built for busy people with full lives,not just health fanatics.
- 1 hour: Pod check-in and protocol review
- 1 hour: Implementing this month's experiment
- 30 min: Tracking and adjustments
Want to go deeper? You can. Need to keep it simple? That works too.
The system adapts to your life, not the other way around.
- Energy and clarity: 2-4 weeks
- Biomarker changes: 8-12 weeks
- Long-term trajectory shift: 3-6 months
That's why we offer a 60-day guarantee, because 89% of members see measurable improvements in APOE4 biomarkers within 60 days, and we're confident you will too.
Yes! Phoenix serves APOE4 carriers worldwide.
While about 80% of our current members are US-based, we have members in the UK, Canada, Australia, and beyond.
- Community support and accountability pods
- Health tracking tools and Phoenix AI insights
- Evidence-based protocols and recommendations
- Expert Q&As and educational resources
- Clinical trial access - Most trials are US-based, but we match you to opportunities in your region when available
Your APOE4 biology is the same regardless of where you live,and so is Phoenix's core value.
I want Phoenix to be accessible. If you're truly motivated but the price is a barrier, reach out directly at kevin@thephoenix.community.
We have a limited number of need-based scholarships available for members who are committed to the journey but facing financial constraints.
Email me at kevin@thephoenix.community.
I read every message and respond personally.